WooCommerce DevelopmentWooCommerce Development Company
The Open-Source E-commerce Platform Built on WordPress
WooCommerce is the world's most installed e-commerce platform — powering 36% of all online stores. Built on WordPress, it combines unmatched customisation freedom, full code ownership, and zero transaction fees with a plugin ecosystem covering every commerce use case. Matlab Infotech builds custom WooCommerce stores that convert, scale, and integrate with any third-party system.
36%
Of All Online Stores
WooCommerce is the most installed e-commerce platform in the world.
0%
Platform Transaction Fees
WooCommerce charges no transaction fees — you pay only payment gateway fees.
800+
Official Extensions
800+ official WooCommerce extensions plus thousands of community plugins.
100+
WooCommerce Projects
Matlab Infotech has built and launched 100+ WooCommerce stores.
Why WooCommerce
Why WooCommerce for E-commerce
Full Code Ownership
WooCommerce is open-source — you own every line of code, the database, and the hosting. No platform fees, no vendor lock-in.
Zero Transaction Fees
Unlike Shopify, WooCommerce charges no platform transaction fees — you keep 100% of your revenue beyond payment gateway fees.
Unlimited Customisation
Custom product types, checkout fields, shipping rules, and pricing logic are all achievable in PHP — WooCommerce has no artificial limits.
WordPress Content Power
Run a full e-commerce store and a content marketing engine (blog, guides, reviews) from one CMS — the most powerful SEO combo available.
Global Payment Support
WooCommerce Payments, Stripe, PayPal, Square, and 100+ regional gateways — accept any currency in any country.
Rich Extension Ecosystem
800+ official extensions plus thousands of community plugins for subscriptions, bookings, memberships, and multi-vendor.
What We Offer
Our WooCommerce Development Services
Custom WooCommerce Theme Development
Pixel-perfect WooCommerce storefront themes from Figma — product pages, cart, checkout, and account pages.
Custom Plugin Development
Bespoke WooCommerce extensions for custom product types, pricing rules, checkout flows, and admin tooling.
Payment Gateway Integration
Stripe, PayPal, local payment gateways, and buy-now-pay-later (Klarna, Afterpay) integration for WooCommerce.
WooCommerce Subscriptions
Recurring product subscriptions with trial periods, pause/cancel flows, and subscriber management dashboards.
Multi-Vendor Marketplace
WCFM or Dokan-based multi-vendor setups with seller dashboards, commission management, and payout automation.
Performance Optimisation
Database optimisation, Redis caching, CDN setup, and query profiling for high-traffic WooCommerce stores.
ERP & 3PL Integration
WooCommerce integration with QuickBooks, Xero, NetSuite, ShipStation, and 3PL warehouse systems via API or webhooks.
Platform Migration
Migrating from Shopify, Magento, PrestaShop, or custom carts to WooCommerce — preserving products, orders, and customers.
What We Build
Business Solutions We Deliver with WooCommerce
DTC Product Stores
Custom WooCommerce stores for physical product brands — configurable products, variants, and upsell flows.
Subscription Boxes
Recurring subscription stores with WooCommerce Subscriptions — weekly, monthly, or custom billing cycles.
Digital Product Stores
Software licences, ebooks, courses, and digital downloads with secure delivery and licence key management.
Wholesale / B2B Stores
B2B WooCommerce with tiered pricing, purchase order workflows, and account credit lines.
Marketplace Platforms
Multi-vendor marketplaces with seller registration, product approval workflows, and automated commission payouts.
Booking & Appointment
WooCommerce Bookings for service businesses — appointment scheduling, capacity management, and staff assignment.
International Stores
Multi-currency, multi-language WooCommerce stores with localised tax rules and shipping zones.
Headless WooCommerce
WooCommerce REST API powering a headless Next.js storefront for performance-first e-commerce.
Technology Stack
Tools & Technologies We Pair with WooCommerce
Core
Extensions
Performance
Integrations
Hosting
How We Work
Our WooCommerce Development Process
Discovery & Planning
We align on goals, architecture choices, and technical constraints before writing a single line of code.
UI/UX Design
Research-led wireframes and interactive prototypes validated with stakeholders before development begins.
Agile Development
Two-week sprints with working demos, automated testing, and a shared staging environment.
QA & Testing
Manual, automated, performance, and security testing baked into every sprint — not bolted on at the end.
Launch & Support
Zero-downtime deployments, monitoring setup, and a 90-day support window to ensure a smooth go-live.
Why Matlab Infotech
Why Choose Us for WooCommerce Development
Dedicated Team
A focused team exclusively on your project — no context switching, no shared resources.
Agile Delivery
Two-week sprints with working demos so you always see progress and can course-correct early.
Flexible Engagement
Fixed-scope, dedicated, or hourly — choose the model that matches your budget and timeline.
NDA & IP Protection
Full IP ownership, signed NDA before work starts, and secure development environments throughout.
Transparent Communication
Slack-first async updates with daily standups and a dedicated PM keeping you in the loop.
90-Day Support
Post-launch warranty and optional retainer plans to keep your product healthy and evolving.
Industry Solutions
WooCommerce Solutions Across Industries
Engagement Models
Flexible Hiring Models for WooCommerce Development
Dedicated Team
From $25/hr
Full-time developers assigned exclusively to your project — no shared resources, no context switching.
- Dedicated developers
- Daily standups
- Scale monthly
- Full IP ownership
Hourly / Part-Time
From $20/hr
Pay only for the hours you use. Ideal for ongoing maintenance, reviews, and iterative improvements.
- Flexible hours
- No minimum commitment
- Weekly billing
- Pause anytime
Fixed Scope
Project-based
Agree on deliverables and price upfront. Best for well-defined projects with clear requirements.
- Fixed price
- Milestone delivery
- No surprises
- Money-back guarantee
Technology Comparison
WooCommerce vs Other Technologies
| Feature | WooCommerce | Shopify |
|---|---|---|
| Cost | Free platform — pay only for hosting and extensions | Monthly subscription plus transaction fees |
| Transaction Fees | Zero platform fees | Up to 2% without Shopify Payments |
| Customisation | Unlimited — full PHP and WordPress access | Liquid themes + Hydrogen for headless |
| Maintenance | You manage updates, security, hosting | Shopify manages infrastructure fully |
| Content Marketing | WordPress blog — the best SEO content engine | Shopify blog — good but less powerful |
| Best For | Brands wanting control, zero fees, WordPress CMS | Brands wanting zero DevOps and fast launch |
Client Stories
What Our Clients Say
"Matlab Infotech built our WooCommerce subscription box store from scratch. The custom subscription flow, pause/skip logic, and admin dashboard are exactly what we needed."
Claire Thompson
Founder · NatureBox
"Our WooCommerce store was timing out under load. Matlab Infotech profiled the database queries, added Redis caching, and set up a CDN. We now handle 10x the traffic with faster page loads."
Martin Doyle
CTO · GearStore
"Matlab Infotech built our B2B wholesale store on WooCommerce — tiered pricing, purchase orders, and account credit. Our wholesale revenue tripled in the first year."
Susan Park
Sales Director · ProSupply
FAQ
Frequently Asked Questions about WooCommerce
WooCommerce vs Shopify — which should I choose?
WooCommerce if you want zero transaction fees, full code ownership, maximum PHP customisation, and the power of WordPress for content marketing. Shopify if you want zero server management, faster initial setup, and built-in reliability at the cost of monthly fees and less flexibility.
Is WooCommerce scalable for high traffic?
Yes, with proper infrastructure. Key requirements: managed WordPress hosting (WP Engine, Kinsta, Nexcess) with full-page caching, Redis object cache, a CDN, and efficient plugin selection. We have built WooCommerce stores handling 100,000+ orders per month.
How do you optimise WooCommerce performance?
We enable Redis object caching, configure server-side page caching (bypassing WooCommerce dynamic pages correctly), optimise database tables (clear expired transients, post revisions), implement a CDN, and audit plugins for unnecessary database queries. We also consider moving to object storage for media files.
Can WooCommerce handle subscriptions?
Yes. WooCommerce Subscriptions (official extension) handles recurring products, free trials, sign-up fees, multiple billing periods, subscriber management, and failed payment retries. We also build custom subscription logic for complex use cases not covered by the standard extension.
How do you integrate WooCommerce with an ERP?
We use WooCommerce webhooks and REST API to push orders to ERPs (NetSuite, SAP, QuickBooks, Xero) in real time, and pull back inventory levels and shipping tracking. For complex integrations we build a middleware service to handle transformation, retry logic, and error alerting.
Can you migrate our store to WooCommerce?
Yes. We migrate from Shopify, Magento, PrestaShop, BigCommerce, and custom carts — products (including variants, images, metafields), categories, customers, and order history. We map the data schema, run test migrations, validate record counts, and execute the final migration with a short maintenance window.
Custom WooCommerce Development by Matlab Infotech
We build WooCommerce stores that convert — custom themes, zero-fee payments, and integrations that connect your store to your entire business.
Let's Collaborate
Tell us about your project and we'll come back with a plan, a timeline, and a quote.